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About Us

Better Feed. Better Results.

Since we were founded in 1998, those four words have been our promise.  We have always been looking for a better way to serve livestock producers. We seek to understand what better means to you and target a nutrition program for your livestock to meet those needs.  With 20 locations serving the South Central United States, we have the resources of a large company with the values and hard-working attitude of a small, local company.

Guiding principle

We exist to serve livestock producers by maximizing the value of their nutritional investment. 

Mission statement

We promote the long-term prosperity of livestock producers, suppliers, employees and communities through innovation in distribution, processing technology and our targeted nutritional approach.